According to one of the best known names in business, its not to rack up millions of dollars.
The signs of missing the point of running a business are clear according to this well known authority:(1)
So the point of running a business? Happiness
No, that wasn't said by the Dalai Lama or a Chinese philosopher.
It was penned by B.C. Forbes, the founder of one of the leading business publications world-wide.
"Business was originated to produce happiness, not to pile up millions."(1)
I so often find business leaders who no longer enjoy their business. They work hard, then harder but toward declining satisfaction.
This is a recipe for a business future without a happy ending for either the business or the business leader and calls for an urgent change in course.
(1) Forbes, Sept 15, 1917
As a management executive consulting with owners and CEO's of small to medium sized businesses, he knows first-hand the challenges faced by business owners in being successful today.
As a successful entrepreneur himself, he has experienced the seismic changes in business and applies that into effective CEO Peer Group mentoring.